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Posts by Nick Stover

link to 5 Factors Determining How Much A College Athlete Can Make From NIL Sponsorships

5 Factors Determining How Much A College Athlete Can Make From NIL Sponsorships

Thanks to the new NIL rules, college athletes can now earn money through NIL deals,  working with local businesses as micro-influencers and accepting sponsorships from companies. Today, college...

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link to Why Do Athletes Need To Create A Personal Brand?

Why Do Athletes Need To Create A Personal Brand?

Now that NIL rules have been updated, high school, and college athletes need to build their own personal brand to increase NIL opportunities and revenue they can earn while playing sports. Due to...

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About the Author

Over the last 30 years, Nick has been an athlete and worked with sports teams at all levels, including youth, college, amateur, and professional. He has held roles as a business owner, COO, CMO, Vice President, General Manager, Director of Social Media, and instructor of undergraduate and graduate courses at multiple universities. As the owner of Shark Jockey Digital, he currently helps clients with brand creation, development projects, lead generation, website creation, SEO, SEM, PPC, social media marketing, Google reviews, online listings, and campaign management. He is a published researcher, presented at national conferences, and holds degrees including an MBA, an MS in Sports Management, and a BS in Health and Sports Studies. Nick is also a husband and father of 2 girls. He is passionate about building PayToPlayMarketing.com as a way to share the advice he experienced and carefully researched to help his own daughters in the future.

Disclaimer

The information provided on this site is not to be used as legal, financial, or health advice. This website is created for entertainment purposes in order to help readers form their own views and to reach out to official sources of information for more details if or when they are ready for next steps. Rules regarding Name, Image, and Likeness (NIL) are rapidly evolving and may differ based on variables that include each individual’s age, gender, location, school, or team. All website visitors are HEAVILY encouraged to check national, regional, local, NCAA, and school-specific rules and regulations prior to moving forward with actions related to NIL opportunities. All website visitors are notified that their actions can have serious consequences and impact eligibility for athletes in high school or college.

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