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Posts by Nick Stover

link to 10 NIL Tips for High School Athletes Who Want to Earn More in College

10 NIL Tips for High School Athletes Who Want to Earn More in College

Being an athlete on a college sports team can feel like a full-time job. This will make it challenging for most athletes in college to complete the steps needed to earn significant revenue from NIL...

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link to 10 Best Websites to Help College Athletes with NIL Information

10 Best Websites to Help College Athletes with NIL Information

Every college athlete is unique in their way and may add value to any company. It’s essential to know your brand’s true value, what makes your brand appealing and relatable to your community, and...

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link to 7 Tips About NIL For Parents of High School Athletes

7 Tips About NIL For Parents of High School Athletes

NIL (Name, Image, and Likeness) is gaining popularity, and many student athletes are eager to begin this next chapter in their careers. Even with these additions and changes in the athletic world,...

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link to How Can Parents Help Athletes Develop Integrity For Their Marketing?

How Can Parents Help Athletes Develop Integrity For Their Marketing?

College players will want to be a part of the NIL revolution that has been going on since its verdict earlier this year. The anticipation is palpable, and possibilities will present themselves to...

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link to 7 SEO Tips for Student Athlete Branding

7 SEO Tips for Student Athlete Branding

College athletics are no longer seen as a niche market. It has entered an extremely profitable era. The new NIL branding policy gives a lot of opportunities to different companies to strike brand...

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link to 5 Things Parents of Athletes Need To Know About Digital Marketing

5 Things Parents of Athletes Need To Know About Digital Marketing

Even before the development of social media platforms and digital marketing, sports have always had a large following. You'll hear about it on the news, in the newspapers, and in a variety of other...

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About the Author

Over the last 30 years, Nick has been an athlete and worked with sports teams at all levels, including youth, college, amateur, and professional. He has held roles as a business owner, COO, CMO, Vice President, General Manager, Director of Social Media, and instructor of undergraduate and graduate courses at multiple universities. As the owner of Shark Jockey Digital, he currently helps clients with brand creation, development projects, lead generation, website creation, SEO, SEM, PPC, social media marketing, Google reviews, online listings, and campaign management. He is a published researcher, presented at national conferences, and holds degrees including an MBA, an MS in Sports Management, and a BS in Health and Sports Studies. Nick is also a husband and father of 2 girls. He is passionate about building PayToPlayMarketing.com as a way to share the advice he experienced and carefully researched to help his own daughters in the future.

Disclaimer

The information provided on this site is not to be used as legal, financial, or health advice. This website is created for entertainment purposes in order to help readers form their own views and to reach out to official sources of information for more details if or when they are ready for next steps. Rules regarding Name, Image, and Likeness (NIL) are rapidly evolving and may differ based on variables that include each individual’s age, gender, location, school, or team. All website visitors are HEAVILY encouraged to check national, regional, local, NCAA, and school-specific rules and regulations prior to moving forward with actions related to NIL opportunities. All website visitors are notified that their actions can have serious consequences and impact eligibility for athletes in high school or college.

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