Helping athletes, their families, and businesses improve NIL opportunities.

As a student athlete who wants to take advantage of NIL opportunities and be in the radar of big sponsors, you probably use social media to promote your personal brand. There are a multitude of...

Influencer marketing has revolutionized the way businesses sell their goods and services. To stay relevant on social media, you'll need to rely on social media influencers. With the advent of...

College athletes' parents have always had to adhere to a set of stringent standards in order to help their children make the most of their college athletic careers. Allowing the coach to perform...

The NCAA and its member institutions, the universities that field the teams, have struggled to maintain the surface of amateurism that prevents college athletes from being paid for their efforts as...

For the first time, college athletes throughout the country have the ability to profit from their own name, image, and likeness, thanks to the NCAA's adoption of an interim regulation and numerous...

Many student athletes have signed deals with various sponsors after the NIL regulations for college athletes took effect a few months ago. Everyone, even the student athletes’ parents, is...